A short time ago, I was reading some beer reviews in a national magazine. In one of the reviews, the statement was made that the subject beer had a "warm and pleasing horse blanket aroma and flavor". I have seem similar statements many times over the years. While this particular reviewer meant their statement as a compliment, it set me to thinking.
I have a long association with horses, currently I own three, and it has never crossed my mind to taste their blankets. In fact I cannot imagine it would be very pleasant at all. Ever see what the water looks like after washing one of those things? This leads me to believe that those who created and continue to propagate this description have never been particularly intimate with a real horse blanket.
Yet why does the description of beer as having horse blanket aroma/taste continue to be used? My best guess is that it was used once and became a catch phrase and, like most catch phrases, became so over used that it lost any association with its origin. No literal meaning remains.
These days the "horse blanket" description is most used in reference to Guinness, which to me tastes nothing like a what I would imagine a horse blanket to taste like. I wonder if the first beer so described really did taste like a horse blanket. If it did, I would bet that is why no one remembers it.
I have a long association with horses, currently I own three, and it has never crossed my mind to taste their blankets. In fact I cannot imagine it would be very pleasant at all. Ever see what the water looks like after washing one of those things? This leads me to believe that those who created and continue to propagate this description have never been particularly intimate with a real horse blanket.
Yet why does the description of beer as having horse blanket aroma/taste continue to be used? My best guess is that it was used once and became a catch phrase and, like most catch phrases, became so over used that it lost any association with its origin. No literal meaning remains.
These days the "horse blanket" description is most used in reference to Guinness, which to me tastes nothing like a what I would imagine a horse blanket to taste like. I wonder if the first beer so described really did taste like a horse blanket. If it did, I would bet that is why no one remembers it.
Would you really want to taste my blanket?
